Image for EV4EU: Powering the future of mobility through user-driven electric vehicle integration

EV4EU: Powering the future of mobility through user-driven electric vehicle integration

''Booster’s support has been transformative, allowing us to streamline our objectives and proposed solutions as well as align our vision with real-world application and needs. Their expertise in go-to-market strategies has empowered us to turn innovative concepts into actionable, scalable outcomes.''

Booster supports EU-funded projects across a wide range of sectors, helping research teams turn innovative ideas into actionable outcomes. From energy systems and mobility to health, digital transformation, and so much more, Booster supports researchers bridge the gap between knowledge generation and real-world application.

This is the case for EV4EU, an ambitious and timely Horizon Europe project addressing the increasing electrification of road transport and the integration challenges that come with it. By working with Booster, EV4EU has been able to fine-tune its research outputs, begin defining targeted exploitation pathways, and set the stage for real impact on mobility, energy, and urban systems.

From electric vehicle adoption to practical implementation

EV4EU set out to address a pressing challenge: how to scale the adoption of electric vehicles (EVs) across Europe while ensuring coordination with users, cities, and the energy grid. The project takes a bottom-up, user-centric approach to implementing Vehicle-to-Everything (V2X) strategies that allow EVs to interact dynamically with power systems and urban infrastructure.

The project develops advanced methodologies and tools for managing the integration of EVs into the broader energy ecosystem. But turning complex technical tools into real-world solutions requires more than just testing.


Turning technical results into scalable solutions

Booster is providing targeted support through the Go-to-Market service, helping the EV4EU consortium identify and prioritise their Key Exploitable Results (KERs). The process is allowing the team to better align their outputs with stakeholder needs and market potential, particularly across the energy, mobility, and urban development sectors.

EV4EU has so far benefited from strategic mentoring sessions, workshops, and tailored feedback. These activities help refine the project's exploitation plans, define the right end users, and clarify the value propositions of core results.

As Hugo Morais, Project Coordinator at EV4EU noted: ‘’Partnering with Booster has opened our minds, helping us prioritise impactful solutions. Their comprehensive approach to launching products has brought us closer to transforming innovative ideas into effective, market-ready innovations’’.


Laying the foundation for long-term impact

EV4EU’s journey with Booster is not yet over, but the collaboration is setting a solid foundation for the project’s innovations to be better positioned to influence energy policy, city planning, and mobility solutions across Europe. Indeed, the guidance provided by Booster has already analysed in depth three Key Exploitable Results, paving the way to the exploitation strategy and business plan support, which will enable EV4EU to showcase its results and impact generation. The refined KERs are foreseen to be embedded in a sustainable value driven process, based – in part – on stakeholder identification, market analysis and risk assessments.

EV4EU, which operates at the intersection of climate policy, technological innovation, and public infrastructure, has the potential for its tools and services to contribute to EU-wide decarbonisation targets – which will hinge on clear, usable outputs that stakeholders can adopt and scale.


About EV4EU

EV4EU is an EU-funded Horizon Europe project tackling the mass deployment of electric vehicles by implementing user-driven V2X management strategies. Coordinated by INESC-ID, the project develops tools and solutions that consider the full ecosystem (users, vehicles, cities, and the energy grid). With demonstration sites in Denmark, Greece, Portugal, and Slovenia, EV4EU aims to ensure the integration of EVs supports the EU’s 2050 carbon neutrality goals, driving forward sustainable, coordinated, and resilient mobility systems across Europe.

Watch the EV4EU team's testimonial of their experiences with Booster, presented during the Booster info session on 18 June 2025.

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